National TV and Radio Broadcast Committee starts media coverage campaign
National TV and Radio Broadcast Committee is going to start “Euro-2012 organization in Ukraine” media coverage campaign after UEFA defines the list of host-cities, as reported Anatoly Murakhovsky, acting chairman of the Committee.
The campaign will be held with the aim of more effective informing of the citizens on Ukraine’s preparation for the Europe Championship and also creating positive image of Ukraine.
Within the campaign framework the data gathered on Ukraine’s preparation will be spread in Ukrainian and foreign mass-media.
Mr. Murakhovsky highlights that the intergovernmental agreement’s been signed with Polish officials on informational cooperation. The contracts are signed with National TV of Ukraine (NTCU) and Telewizja Polska, also National Radio Company of Ukraine (NRCU) and Polske Radio, Ukrinform (National Information Agency) and Polish Press Agency.
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