M. Platini: Euro-2012 will be less profitable
UEFA President Michel Platini considers Euro-2012 which is going to be held in Ukraine and Poland to be far less profitable comparing to previous Championships.
Host-countries are working really hard while UEFA makes everything possible to push forward the project. Nevertheless profit from Euro-2012 will be lower than from the last Championship of 2008, claims M. Platini.
Previous European Championship held in Austria and Switzerland gained $ 2 bln from TV broadcasting and marketing activities.
Earlier at its meeting in Copenhagen UEFA Executive Committee’s positively assessed preparation of Ukraine and Poland to host Euro-2012 and assured that Championship will be held in these countries.